# SEO Monster (MCP server) > SEO Monster is an MCP server that adds cloud and DevOps tools to AI assistants such as Claude Desktop, Claude Code and Cursor. Local-first SEO MCP: track AI citations, Search Console, GA4, PageSpeed, Cloudflare, IndexNow, CrUX. It has 528 GitHub stars, is released under the MIT license and runs locally with uvx seo-monster. Don't learn another SEO dashboard. Just ask. The open-source SEO analyst that lives inside the AI assistant you already use — working from your own Search Console, Analytics, and PageSpeed data, on your machine. ## Key facts | Fact | Value | |---|---| | Repository | https://github.com/avansaber/seo-monster | | GitHub stars | 528 | | License | MIT | | Language | Python | | Transport | stdio | | Packages | pypi: seo-monster | | Remote URL | none | | Needs API key | yes | | Official | no | | Works with | Claude Desktop, Claude Code, Cursor, VS Code | | Category | Cloud & DevOps | | Latest release | v0.9.3 (Aug 29, 2026) | | Last commit | Sep 1, 2026 | | MCP registry name | io.github.avansaber/seo-monster | ## Install ### Claude Desktop (claude_desktop_config.json) ```json { "mcpServers": { "seo-monster": { "command": "uvx", "args": [ "seo-monster" ], "env": { "SEO_MCP_GOOGLE_TOKEN": "your-value", "PSI_API_KEY": "your-value", "CF_API_TOKEN": "your-value", "SEO_MCP_INDEXNOW_KEY": "your-value", "DATAFORSEO_LOGIN": "your-value", "DATAFORSEO_PASSWORD": "your-value" } } } } ``` Settings > Developer > Edit Config. macOS: ~/Library/Application Support/Claude/, Windows: %APPDATA%\Claude\. Restart Claude Desktop afterwards. ### Claude Code ```sh claude mcp add --env SEO_MCP_GOOGLE_TOKEN=your-value --env PSI_API_KEY=your-value --env CF_API_TOKEN=your-value --env SEO_MCP_INDEXNOW_KEY=your-value --env DATAFORSEO_LOGIN=your-value --env DATAFORSEO_PASSWORD=your-value --transport stdio seo-monster -- uvx seo-monster ``` ### Cursor (.cursor/mcp.json) ```json { "mcpServers": { "seo-monster": { "type": "stdio", "command": "uvx", "args": [ "seo-monster" ], "env": { "SEO_MCP_GOOGLE_TOKEN": "your-value", "PSI_API_KEY": "your-value", "CF_API_TOKEN": "your-value", "SEO_MCP_INDEXNOW_KEY": "your-value", "DATAFORSEO_LOGIN": "your-value", "DATAFORSEO_PASSWORD": "your-value" } } } } ``` Project file; use ~/.cursor/mcp.json to enable it in every project. ### VS Code (.vscode/mcp.json) ```json { "inputs": [ { "type": "promptString", "id": "seo_mcp_google_token", "description": "SEO_MCP_GOOGLE_TOKEN", "password": true }, { "type": "promptString", "id": "psi_api_key", "description": "PSI_API_KEY", "password": true }, { "type": "promptString", "id": "cf_api_token", "description": "CF_API_TOKEN", "password": true }, { "type": "promptString", "id": "seo_mcp_indexnow_key", "description": "SEO_MCP_INDEXNOW_KEY", "password": true }, { "type": "promptString", "id": "dataforseo_login", "description": "DATAFORSEO_LOGIN", "password": true }, { "type": "promptString", "id": "dataforseo_password", "description": "DATAFORSEO_PASSWORD", "password": true } ], "servers": { "seo-monster": { "type": "stdio", "command": "uvx", "args": [ "seo-monster" ], "env": { "SEO_MCP_GOOGLE_TOKEN": "${input:seo_mcp_google_token}", "PSI_API_KEY": "${input:psi_api_key}", "CF_API_TOKEN": "${input:cf_api_token}", "SEO_MCP_INDEXNOW_KEY": "${input:seo_mcp_indexnow_key}", "DATAFORSEO_LOGIN": "${input:dataforseo_login}", "DATAFORSEO_PASSWORD": "${input:dataforseo_password}" } } } } ``` Config formats checked against the official docs on 2026-10-07. ## Environment variables - `SEO_MCP_GOOGLE_OAUTH_CLIENT`: Path to your Desktop-app OAuth client-secrets JSON, downloaded from Google Cloud Console. Required for Search Console, Indexing, and GA4 tools. - `SEO_MCP_GOOGLE_TOKEN` (secret): Writable path where the cached OAuth token is stored. On first use, a browser opens for one-time consent and the token is written here. Default… - `SEO_MCP_GSC_DEFAULT_SITE`: Default Search Console property, e.g. 'sc-domain:example.com' or 'https://www.example.com/'. - `SEO_MCP_GA4_PROPERTY_ID`: Default GA4 property, e.g. 'properties/123456789' or bare '123456789'. - `PSI_API_KEY` (secret): Google API key shared by PageSpeed Insights and Chrome UX Report History tools. Optional; both work anonymously at a tighter rate limit when unset. - `CF_API_TOKEN` (secret): Cloudflare API token. Optional; needed only for the Cloudflare tools. Scopes: Zone:Read, DNS:Read, Account Analytics:Read, and (only when destructive mode is… - `CF_ZONE`: Default Cloudflare zone hostname, e.g. 'example.com'. - `SEO_MCP_INDEXNOW_KEY` (secret): IndexNow shared key (any 8-128 hex string you generate). Required only for the IndexNow tools. Host the key file at https:///.txt for engine verification. - `SEO_MCP_INDEXNOW_KEY_LOCATION`: Override the default IndexNow key-file URL (https:///.txt). Set only if you host the key file at a non-standard path. - `SEO_MCP_ALLOW_DESTRUCTIVE`: Set to 'true' to enable the Cloudflare cache-purge tools. Default false: all destructive tools refuse to run. - `DATAFORSEO_LOGIN` (secret): DataForSEO Basic-auth login. Optional (v0.9). Unlocks SERP/PAA/related, keyword volume+difficulty+intent, competitor keyword-gap, and Google AI Overview… - `DATAFORSEO_PASSWORD` (secret): DataForSEO Basic-auth password. Optional (v0.9). Required alongside DATAFORSEO_LOGIN. - `OPENPAGERANK_API_KEY` (secret): Open PageRank (DomCop) free API key. Optional (v0.9). Free competitor domain-authority proxy for onpageserpgap. - `PERPLEXITY_API_KEY` (secret): Perplexity Sonar API key. Optional (v0.9). One of the AI answer-engines for aicitationtrack. - `OPENAI_API_KEY` (secret): OpenAI API key (Responses websearch). Optional (v0.9). One of the AI answer-engines for aicitation_track. - `ANTHROPIC_API_KEY` (secret): Anthropic API key (websearch tool). Optional (v0.9). One of the AI answer-engines for aicitation_track. - `GEMINI_API_KEY` (secret): Google Gemini API key (Search grounding). Optional (v0.9). One of the AI answer-engines for aicitationtrack. - `GOOGLE_ADS_DEVELOPER_TOKEN` (secret): Google Ads API developer token. Optional (v0.9). Volume-only alternative to DataForSEO for keyword_universe; live use also needs an adwords-scope OAuth… - `GOOGLE_ADS_CUSTOMER_ID`: Google Ads customer id (digits). Optional (v0.9). Required alongside GOOGLEADSDEVELOPER_TOKEN. ## Tools - `system_status`: which services are configured/reachable, the Google auth - `gsc_list_properties`: properties the credentials can see, with permission - `gsc_search_analytics`: the workhorse: clicks/impressions/CTR/position by - `gsc_top_queries`: / gsctoppages - convenience top-N wrappers. - `gsc_compare_periods`: current vs prior window with per-key deltas. - `gsc_inspect_url`: URL Inspection (index verdict, coverage, canonicals). - `gsc_batch_inspect_urls`: inspect up to 25 URLs, per-URL failures collected. - `gsc_list_sitemaps`: registered sitemaps and their status. - `gsc_submit_sitemap`: submit a sitemap (write, un-gated; needs the writable - `gsc_request_indexing`: request (re)crawl via the Indexing API (write, - `gsc_query_opportunities`: queries already ranking top N with below-target - `gsc_query_gaps`: queries that draw impressions but barely any clicks. - `gsc_new_queries`: queries appearing in the current window with no prior - `gsc_top_pages_by_query`: which pages rank for a specific query. The - `ga4_run_report`: the workhorse: arbitrary dimensions/metrics/date range, - `ga4_top_landing_pages`: top landing pages, organic-only by default. - `ga4_traffic_by_channel`: sessions/engagement/conversions by channel group. - `ga4_organic_search_overview`: organic totals plus a day-by-day trend. - `psi_analyze`: Lighthouse scores, lab Core Web Vitals, and field (CrUX) Core - `cf_list_zones`: zones the token can see. - `cf_zone_info`: status, plan, name servers for a zone. - `cf_list_dns`: DNS records (read-only); useful for verifying canonical host - `cf_web_analytics`: read-only edge Web Analytics (RUM), to compare against - `cf_purge_cache`: purge specific URLs (gated). - `cf_purge_cache_all`: purge an entire zone (gated + confirm token). ## Similar MCP servers - [Worldmonitor](https://appsgit.com/mcp-servers/worldmonitor): Real-time global intelligence dashboard. 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